Become a cutting-edge digital marketing professional, from the ground up
Why Choose York?
Put your digital and content marketing skills to the test
The Post-Graduate Certificate in Digital & Content Marketing starts from the basics, giving you a solid foundation in core marketing concepts and skills required for career success. You then move on to master advanced topics in digital and content marketing, giving you the expertise and confidence to make data-driven marketing decisions, and prove yourself integral to any employer.
This program will take you from digital and content marketing novice to master in just 8 months.
Created in collaboration with industry leaders, the 8 course Post-Graduate Certificate in Digital & Content Marketing teaches you not only fundamentals of strategy and technical expertise, but also gives you the opportunity to work on real-world projects with actual companies. You’ll have the chance to practice the core job skills top employers demand when hiring digital marketing professionals and graduate with a portfolio of strong digital and content marketing work, which you can use to land your next job.
This program gives you a comprehensive education in core areas, including:
- Digital marketing strategy
- Web analytics
- Email marketing
- Content marketing strategy
- Editorial planning
- Copywriting for web
- Consumer research
- User data and segmentation
- SEM (Search Engine Marketing)
- SEO (Search Engine Optimization)
- CRM (Customer Relationship Management) communications
- PPC (Pay per click) advertising
… and more
The Post-Graduate Certificate in Digital Marketing is an 8 month full-time program. You’ll come to our Keele Campus in Toronto, ON to attend class 4 days a week for 3 hours each day.
Finish in 8 months
This program can also enhance the careers of people with experience or educational background in:
Web or Graphic Design
… and related fields
Course information coming soon.
Program policies will be posted soon.
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