Join Program Manager Sean Woodhead and Big Data Instructor Dr. Hemant Sangwan for a Virtual Open Class for the Big Data Analytics Program. This 30-minute free open class explores how business decisions can be supported with cluster analysis. Clustering enables businesses to classify and segment customers, firms, regions, brands, and products. The classification makes information processing and resource allocation easier in business decisions. Real-world examples will be used to explain clustering in a business context. The session will conclude with explaining clustering–personalization as two ends of a spectrum.

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