Certificate in Digital Marketing Analytics – Information Session with Instructor Jason Rivarola (On-demand)
25 November 2024 - 7 January 2025
Join the first university-level certificate program in Digital Marketing Analytics offered in Canada. In the Certificate in Digital Marketing Analytics, you will gain practical experience using analytics tools to analyze data for actionable insights that drive marketing objectives and business growth. Prepare to combine your marketing expertise with a robust new analytical skill set.
In this on-demand webinar, Program Manager Marina DeBona will provide information and answer any questions you have about the program. She will be joined by Program Instructor Jason Rivarola, who will share his experience working in this dynamic field. He will also discuss how this program prepares learners to advance in their careers or organizations through a practical curriculum featuring assignments that simulate real-world use cases.
Hosted by:
The program manager will host the webinar along with our special guest. You will be able to ask questions about the Certificate in Digital Marketing Analytics during the event.
Featured speaker:
Jason is an experienced professional with a robust technical background, specializing in driving business performance through strategic marketing and digital solutions. Jason has proven expertise in Performance Media, MarTech, AdTech, data warehousing, business intelligence, and advanced analytics. His notable achievements include leadership as the Head of Performance Media and Marketing Technology for a major Canadian retailer, contributing to increased online visibility and revenue.
