Broadcast your brand. The world is waiting.
Why Choose York?
Use the technology you need to get the public opinion you want
In public relations, it’s all about the story. Using the right tools at the right time can mean the difference between a media firestorm or the recruitment of countless new brand influencers to support your cause.
Created in collaboration with industry leaders, the full-time Post-Graduate Certificate in Public Relations gives you the expertise to broadcast your brand message to the right audience, at the right time, using both traditional and digital media. Real-world project work with actual companies will give you the chance to learn and practice effective public relations strategies and foster strategic stakeholder relationships, as well as how to respond to crises and manage brand reputation. All this, while building the core job skills that top employers are looking for when hiring for public relations jobs.
You’ll gain in-depth public relations knowledge, including:
- Public relations fundamentals
- Digital storytelling
- Digital marketing principles
- Internal communications
- Data analytics
- Effective writing
- Presentation skills
- Reputation management
- Media relations
In public relations, it’s all about the story. Make sure the story of your career is a success.
Who should take this program?
The Post-Graduate Certificate in Public Relations is ideal for recent degree graduates and international students who want to a comprehensive foundation in public relations.
This program can enhance the careers of people with experience or educational background in:
… and related fields
The Post-Graduate Certificate in Public Relations is an 8-month full-time program. You’ll come to our Keele Campus in Toronto, ON to attend class 4 days a week for 3 hours each day.
Finish in 8 months
Will be posted soon.
Will be posted soon.
- Fundamentals of Public Relations
- Public Relations Strategy and Measurement
- Public Relations Writing and Speaking
- Content Creation and Visual Storytelling
- Digital Marketing
- Reputation Management and Crisis Communications
- Internal Communications
- Stakeholder Relations and Public Engagement
Course information is subject to change.
Program schedule will be posted soon. Please check back later or